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Lima Consulting GroupBusiness Model
Innovation Hub

DECISION ARCHITECTURE

Twelve Criteria. One Traceable 100-Point Language.

Six Business Impact criteria and six Ease of Implementation criteria convert workshop evidence into a comparable portfolio grade. Changing the active weighting scenario updates canvas grades, portfolio counts, and decision views.

50%Business Impact
50%Ease of Implementation
12 active criteriaEach axis re-normalizes to 50% after exclusions.

Business Impact

01

Mission + Accreditation

7.0%

Advances AAHA's mission and 2031 strategy while strengthening accreditation value.

Scoring anchors1: weak connection · 5: credible contribution · 10: material mission and accreditation advancement
02

Member Value

15.0%

Delivers incremental value to members, hospitals, teams, pet owners, or other priority stakeholders.

Scoring anchors1: little value · 5: meaningful segment value · 10: broad differentiated value
03

Market Need / Prize

17.0%

Tests the strength, urgency, and addressable scale of the underlying need.

Scoring anchors1: unvalidated · 5: credible moderate need · 10: urgent validated prize
04

Financial Value

5.0%

Assesses repeatable revenue and sustainable economics after implementation.

Scoring anchors1: unattractive · 5: plausible break-even · 10: durable contribution economics
05

Differentiation + Trust

4.0%

Measures AAHA's right to win and positive impact on trust, authority, and reputation.

Scoring anchors1: commodity or risk · 5: credible differentiation · 10: defensible trusted advantage
06

Long-Term Value

2.0%

Captures multi-year option value, recurring value, platforms, and institutional capability.

Scoring anchors1: short-lived · 5: useful multi-year value · 10: foundational portfolio advantage

Ease of Implementation

07

Org Readiness

12.0%

Tests fit with AAHA's operating model, capacity, people, data, processes, and capabilities.

Scoring anchors1: disruptive gaps · 5: manageable investment · 10: readily executable
08

Scale + Leverage

14.0%

Measures the ability to grow reach through reusable assets without proportional cost.

Scoring anchors1: bespoke · 5: repeatable with constraints · 10: highly scalable and reusable
09

Speed + Entry

9.0%

Combines time to credible launch with legal, capital, data, technology, and adoption barriers.

Scoring anchors1: over 24 months or barriers · 5: 9-18 months · 10: under 6 months or mitigated
10

Partner Readiness

9.0%

Tests partner availability, capability, willingness, incentives, and delivery support.

Scoring anchors1: no willing partners · 5: support needs development · 10: committed capable partners
11

Risk Manageability

4.0%

Assesses whether legal, clinical, privacy, sponsor, security, regulatory, and ethical risks are controllable.

Scoring anchors1: unacceptable risk · 5: manageable controls · 10: proven low-risk model
12

Measurement Readiness

2.0%

Tests the ability to define, collect, interpret, and act on timely success measures.

Scoring anchors1: unobservable · 5: reasonable proxies · 10: direct decision-useful KPIs