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Sample Innovation Plays
What might we … some sample innovation plays and business modelsMedia Business Model
Gather & Monetize a loyal audienceAAHA becomes a digital publisher to our audience of Practitioners
Example: Red Bull created Red Bull Media HouseSaaS Model
Monetize our digital experience usersEnter the ‘Software-as-a-Service’ business, sell it or give it away in exchange for data.
Example: gmail.comPlatform Ecosystem
Monetize innovators who want to serve our user base with their technologyBuild a digital platform and ecosystem that allows innovators to develop technology to serve our user base.
Example: Apple App StoreTechnology Monetization Model
License Proprietary SoftwareAAHA powers and accelerates customer experience, technology, and fintech innovations by distributing software for re-sell to Practitioners.
Example: FiServeBenchmark Subscription Monetization
Monetize benchmarked and PII dataCollect all the data there is to collect from every hospital globally. Conduct surveys. Buy data from third parties, enrich it, and identify whitespace.
Example: Forrester, EY ParthenonBlockchain Chain of Custody
Monetize access to the distribution chain of custodyGovern on the blockchain platform that vets can buy access to trace the distribution chain of custody.
Example: Albertsons use of OneNetwork